> For the complete documentation index, see [llms.txt](https://oodlz-ai-studio.gitbook.io/docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://oodlz-ai-studio.gitbook.io/docs/outbound-agents/awareness.md).

# Awareness

3 producers in pipeline — Topics, Articles, Repurpose — with 2 approval gates the client controls. Competitor keyword to social post, fully autonomous.

> **Competitor keyword to social post — 3 producers, 2 approval gates, fully autonomous.**

The Awareness family produces top-of-funnel content end to end. The pipeline has 3 producers: [Topics](/docs/outbound-agents/awareness/1-topics.md) discovers and scores what to write about, [Articles](/docs/outbound-agents/awareness/2-articles.md) generates the full SEO-optimised draft, [Repurpose](/docs/outbound-agents/awareness/3-repurpose.md) converts the published article into platform-native social posts. Between the producers sit [2 approval gates](/docs/outbound-agents/awareness/approval-gates.md) — the client approves topics before articles are written, and articles before they publish and repurpose. Nothing publishes without explicit approval.

## How It Works

Each month Topics runs against the brand's competitors and audience to surface a balanced, scored content calendar — typically 200 candidate topics. The client reviews and approves the topics they want turned into articles. For each approved topic, Articles runs the research-write-format-publish pipeline and produces a draft WordPress post. The client reviews and approves the draft. Once approved, the article schedules to publish and Repurpose generates the social posts.

The approval gates are the trust mechanic — the brand keeps editorial control while the producers do the heavy lift. The producers themselves are autonomous: no manual research, no manual writing, no manual social repurposing.

## What You Get

* A monthly content calendar of scored, deduplicated, market-validated topics — ready to approve.
* A research-backed, SEO-optimised, image-rich WordPress draft per approved topic.
* 5 platform-native social posts per published article — LinkedIn, Instagram, X, Facebook, Pinterest — scheduled automatically.
* 2 approval gates the brand controls — Topics (before article generation) and Articles (before publish + repurpose).
* Per-run cost under $2 for Topics, under $1 per article, near-zero per social repurpose.